Published Article about Keshmoon in Bourse & Bazaar

Qaempanah believes that farmers are currently stuck in a self-defeating economic cycle. Presently, the use of more water enables higher yields and therefore higher earnings. Keshmoon was designed as a “technical infrastructure to change this cycle.” By incentivizing farmers to move towards the sustainable cultivation of saffron, which is naturally well-suited to Khorasan’s arid climate, farmers will be able to use less water, and yet enjoy greater earnings.

https://www.bourseandbazaar.com/articles/2018/2/27/to-transform-the-fortunes-of-irans-saffron-farmers-a-commitment-to-technology-and-the-environment